WHAT IS FELLA DESIGN?
Fella Design is one of the leading retailers, manufacturers and exporters of premium designer furniture in Malaysia. For over 30 years, we have been coloring the living spaces of Malaysians with elegantly designed furniture, paired with tasteful fabrics imported from trend pioneers around the world. We specialize in sofas, and thanks to our robust customization system, we offer an unmatched freedom for our customers to personalize their furniture according to their tastes. At any one time, there are more than 1000 fabric selections to be matched with over 100 sofa frames in any of our 21 stores across Malaysia.
We are surrounded by furniture all the time, and it characterizes the spaces we live, work and sleep in. And so, more than just offering custom made furniture, we want to continue fighting for the wonderful privilege to dress the living rooms, dining rooms and bedrooms of Malaysian families for as long as we are allowed.
Meet The Fellas
Fella Design came from humble beginnings. It was the brainchild of three unemployed graduates in the midst of the 1986 recession in Malaysia. With an initial capital of only RM700, the “Fellas” later branched out from their renovating and furnishing roots and officially ventured into manufacturing and retailing in 1988. We have come a long way, and our brand has matured and evolved into the designer furniture powerhouse it is today. Our directors assume each of the core competencies, namely operations, design and finance. Together, they continue to nurture, steer and guide Fella Design to this day.
Our Speciality: Fabrics
What makes Fella Design special are our fabrics. We are one of Malaysia’s early pioneers in fabric wholesale, and it gives our furniture products an unmatched variety and breath. We import fabrics and textiles from all over the world, and we also print and manufacture them in-house. We are experts at upholstery, and we regularly engage in sofa repair and reupholstery for our customers too. Over the years, our customer’s taste in fabric design has evolved from delightful English Cottage floral prints, to today’s modern, austere, woven fabrics. We’ve been on the very frontier of fabric design for the past 30 years, and we continue to reinvent the horizon moving into the future.